multeepurpose® Clothing Co.– Effortless Activism™

June 11th 2009 - Multeepurpose Hosts the Voices of African Mothers
Multeepurpose Clothing Co. founder and humanitarian activist, Jeff Toolan hosts the Voices of African Mothers (VAM) New York City Gala and Jazz Concert. Joined by the founder of VAM Nana Fasu-Randall, the King of Ghana, Rapper and Activist Pras, Dr. Judy, the Queen Mother of Harlem and others. For more information check out www.VAMothers.org

June 8th 2009 - Multeepurpose Featured in LA Splash Fathers Day Gift Guide
Need a gift for fathers day? Get him some style. Multeepurpose is featured in LA Splash magazine for their 2009 Father's Day gift guide. Whats your purpose? Link to the shirts www.lasplash.com

US DOCTORS FOR AFRICA - African First Ladies Health Summit

multeepurpose founder and humanitarian Activist Jeff Toolan attends the First Ever African First Ladies Health Summit sponsored by US Doctors For Africa. First ladies from Africa met in Los Angeles where they discussed women's health and education, AIDS, and others challenges facing their continent. The meeting convened by the groups African Synergy and U.S. Doctors for Africa drew on Hollywood star power to promote its message.

More information www.usdfa.org

Earth Day 4/24/09

multeepurpose sponsors Earthday NY's Earthfair 2009 - with more than 100,000 visitors this is one of the largest earthday celebrations in the country. Bringing together like minded activists, organizations, sponsors and volunteers this celebration in Grand Central Station, highlights the importance of everyone's participation in earthday in order to acheive a more sustainable and just world.

More information at www.earthdayny.org

Antenna Magazine Feature

Multeepurpose® Clothing Co. was featured in the Spring 2009 Antenna Magazine. Antenna is the first mainstream magazine to target individuals who are on a constant quest for the newest and coolest products on the horizon. And it does so without using celebrities, models, concept shoots, service stories and whatever else we deem superfluous to our mission: to become a guidebook, allowing readers to navigate the most extensive collection of products ever compiled in a single publication, while championing the people who create, sell and collect them—all in one comprehensive, artful, elegant and innovative format.

March, 2008
Gearing up to take LA Fashion Week by storm, Multeepurpose partners with Boxeight and Livity to create eco-friendly sustainable tees to be worn by staff on March 13th, 14th, and 15th.

MulteePurpose co-hosts Box Eight Fashion Week
MulteePurpose co-hosts Totally Green Eco Media & VIP lounge during Box Eight Fashion Week in Los Angeles. Media and VIP’s can enjoy complimentary organic cocktails and fresh green leaf cuisines in between shows provided by cutting-edge green/organic companies.

January 2009 : Grand opening of multeepurpose's innovative T3 Concept Store
A diverse platform of technology, tea (and coffee) and tee shirts, we are bringing gourmet hot and cold beverages, snacks and specialty foods to a refreshingly simple and user-friendly environment, complete with free WIFI, and Print-Plus access to creating your full color documents, presentations, digital photos and videos.

December 6th 2008 :Do They Know It's Christmas Time At All?
A charity fashion show produced by multeepurpose to benefit Help As One a non-profit that serves individuals and families in the poorest communities in the world.

December 1st 2008 : Seventeen Magazine features multeepurpose's "Solution to Pollution" tee
Our tee made the cover Seventeen's "Give Back Gift Guide" - What's better than giving someone the perfect present? Giving one that makes the world a little more perfect too! This issue featuring our classic eco-inspired tee is available at newstands everywhere now.

November 20th 2008 : Multeepurpose Partners with City of Youth
City of Youth is a non-profit dedicated to providing the highest caliber programs and services to foster children and families as people in the community.

October 13th 2008
Multeepurpose participates in the 5th annual Hollywood Life Style Awards, gifting the hottest new designs to celebrities such as Kristen Bell, Molly Sims, AnnaLynne McCord, Holly Madison, Sophia Bush, Lily Collins, Rose McGowan, Emmy Rossum, Jamie Lynn Sigler, Eve, Ludacris, Tila Tequila, amongst many others.

October 7th 2008
Multeepurpose Sponsors the Womens Gathering in Ithaca, NY bringing together the 13 Indigenous Grandmothers from all over the world, North and South America, Asia, Africa and Europe. + View Site

September 27th 2008
The Abbot Kinney Community Association is a non-profit that produces local events, including an annual Street Festival that welcomes people from all area codes to a celebration of community, beauty, and goodwill. + View Pictures + Abbot Kinney Video

September 26, 2008

Multeepurpose signs partnership agreement with Art Miles Mural Project to promote global youth art projects culminating in the first ever youth art project which will be the shape and size of the 3rd largest pyramid in Egypt, and function to house a global peace summit in Cairo, Egypt 2010.

“Art Miles is facilitating mural events worldwide, whether they come singularly or as a result of large mural marathon events held at UNESCO world Cultural Historic Sites in each country. In 2010, they hope to organize a gala in Egypt, the country where murals originated, and literally create a 4th pyramid installation exhibition. With all the soul and spirit of peace makers, we’ll imagine how this exhibition of the century will resonate beyond the planet when combined with the soul and spirit of the pyramids!!!” - Joanne Tawfilis : Founder of Art Miles

+ View Art Miles website

Multeepurpose Announces Launch of T3 Concept Store
Multeepurpose Announces Launch of T3 Concept Store – Tea, Tee Shirt and Technology – bringing you the finest organic teas and Italian espresso beverages, organic coffees, French pastries, Gourmet Homemade Cookies, Do-It-Yourself hand rolls, Open FREE WIFI with pay-carbon offset print access, and of course the latest socially and eco-conscious multeepurpose® Tees.

September 19th and 20th

Multeepurpose Concept Store Pre-Launch and Eco-Sample Sale Event. Guests mixed and mingled around the hottest eco-fashion at this hipster eco-fashion event in multeepurpose's newly opened Downtown LA Concept Store. Sponsored by Steaz Sparkling Green Tea, Paraducci Wine. Multeepurpose also partnered with Cool Green (An Eco-Fashion organization that plants trees all over the world) and greenROHINI (one of the hottest eco-fashion houses in LA) to bring you an evening and afternoon of shopping with purpose!

+ View Pictures

Sept 1st 2008

Multeepurpose partners with Tish Lampert acclaimed International Photo Journalist and Activist for her new photographic book Dissent: Mindwashing America coming out this fall. This amazing collection of rare images taken over the last 40 years of civil gathering and political protest will be published in Fall 2008 and be accompanied by an Edgy Tee Shirt Collection produced by Multeepurpose. Check back soon for more information.

www.tishlampertimages.com

Multeepurpose Partners with CoolGreen Fashion
Multeepurpose Partners with CoolGreen Fashion – An organization dedicated to planting trees and eliminating carbon from the planet to plant trees all over the world, including our announcement to begin developing a joint project to replant the endangered mangroves in Southeast Asia. + View Cool Green's Site

Tori Spelling : September 2008
Tori Spelling grabs a multeepurpose Clothing Co. tank in support of ridding the world of Child Abusers at the 2008 MTV Video Music Awards gifting salon. She had a ton of designer duds to choose from but picked one of our hottest fall tanks, made sweatshop free in Los Angeles. + View Pictures

Multeepurpose Concept Store Pre-Launch and Eco-Sample Sale Event

September 19th and 20th - Multeepurpose Concept Store Pre-Launch and Eco-Sample Sale Event. Please join us for good times, great food, cool drinks and hot eco-fashion at this hipster eco-fashion event in our newly opened Downtown LA Concept Store. Partnering with Cool Green (An Eco-Fashion organization that plants trees all over the world) and greenROHINI (one of the hottest eco-fashion houses in LA) to bring you an evening and afternoon of shopping with purpose!

Alter Eco Photos: Summer 2008
Summer 2008 - Supermodel Angela Lindvall modeling in multeepurposes Alter Eco photo shoot wearing an inspiring 100% organic cotton eco “Be Green” tee featured in Planet Green. + View Pictures

AUGUST 2008 : Wildlife Event
08.08 - Multeepurpose CEO, Jeff Toolan, celebrates at the California Wildlife 10th Anniversary. Multeepurpose sponsors the California Wildlife Centers Way Wild Event in Aug. 2008 + View Pictures

JUNE 29th 2008 : "M.P. Mixer"
6.29.08 - Multeepurpose celebrates the grand opening of their new downtown space. The mixer came together with a festive array of music, art, and fashion. + View Pictures

June 2008 : Warped Tour Eco Initiative 2008
MULTEE.PURPOSE hits the road to helps sponsor this year’s Vans Warped Tour Eco Intiative (www.warpedtour.com) to raise awareness about the importance of recycling, alternative energy and conservation of the environment with the people at Earth Echo (www.earthecho.org). + View Pictures

African and Social Activism Photo Exhibit @ MP headquarters
World class photographer, Tish Lampard, exhibits social activist and an African Photo exhibit, highlighting endangered Congo gorillas and African children photographs at multeepurposes new space + view pictures

Commemorating Raphael Lemkin's 1948 Genocide Convention
Multeepurpose launches partnership with world class photographer Tish Lampert to make purposeful tees for their fall collection to raise awareness of genocide, past present and future! + View tees

Essay and Poster Contest
Multeepurpose and Effortless Activism sponsor Facing History and Ourselves a genocide themed essay and poster contest in remembrance of the Raphael Lemkins 1948 Genocide Convention.

Youth Mural Project
Multeepurpose launches a partnership with Art Miles Mural Project Joanne Tawfilis will produce a full line of eco-friendly youth-inspired designs by children from all over the world.

MAY 2008 : THE CONCERT TO END GENOCIDE
Multeepurpose sponsors the Concert to End Genocide in association with Participant Medias Darfur Now and UCLA Mighty Mic’s to benefit US Doctor for African mobile clinic initiative, to stop genocide now and forever. THE CONCERT TO END GENOCIDE! May 29th 2008 at UCLA. . For more information email jeff@multeepurpose.com + view pictures

October 2007

Multeepurpose launches a new partnership with the Rainforest Foundation as part of their Effortless Activism Campaign. Over the years, the Rainforest Foundation and it's local partners have demonstrated that supporting rainforest peoples in their efforts to establish title to their traditional lands is an extremely effective strategy for protecting the world's rainforests and fighting against global climate change while establishing basic human rights. For more information please visit www.rainforestfoundation.org

+ View Picture

June 2007
MULTEE.PURPOSE hits the road to helps sponsor this year’s Vans Warped Tour Eco Intiative (www.warpedtour.com) to raise awareness about the importance of recycling, alternative energy and conservation of the environment with the people at Earth Echo (www.earthecho.org). + View Pictures

May 2007
MULTEE.PURPOSE partners with US Doctors for Africa? (usdfa.org) and launches a great new design to benefit US Doctors for Africa and their goal of sending a 747 Mobile Health Clinic to assist with urgent medical needs in Africa!

February 2007
MULTEEPURPOSE sponsors Cocktails for a Cure . They work directly with TNT (Team in Training) who are the world's largest endurance sports training program. The program provides opportunities for caring individuals to raise money for blood cancer research by offering training to run or walk marathons or participants in triathlons and 100-mile bike rides. + View Pictures

January 2007

MULTEEPURPOSE totally revamped our myspace profile. Tell us what you think, we’d love to get your feedback. Become our friend for special discounts and information about upcoming concerts and events.

+ Visit Profile

October 2006

Multeepurpose had an amazing summer promoting Freedom of Speech and Expression at the 2006 Vans Warped Tour (Warpedtour.com) Teaming up with Dr. Madd Vibes, also known as Angelo Moore the lead singer of Fishbone to produce the Dr. Madd Vibes Medicine Cabinet, an interactive experience filled with poetry, music, and art all done to encourage youth participants to learn how to express themselves. Watch a video.

Multeepurpose Forges partnership with the National Center for the Preservation of Democracy, to promote freedom of speech and democratic literacy among youth at 2006 Warped Tour. To learn more please visit www. ncdemocracy.org